Tag Archives: Twitter

Quit whining, Instagram are a business

The response to the news that Instagram have changed their integration with Twitter has me puzzled… really puzzled. I’m not puzzled as to why Instagram chose to do so, as they see it, they want more control of the data and user experience for themselves. I’m also not puzzled that Twitter have done similar things in the past, for example to LinkedIn. No, what really puzzles me has been the response from the tech community… the community normally so enamoured with the idea of being an entrepreneur and making a truckload of cash (and possibly saving the world in the process).

Determinism, Chaos Theory and Klout

Firstly, let me clarify, I’m not a mathematician or a physicist, I’m a marketer who has a side interest in science (closet geek). The following post derives from my belief (yes, belief, I can’t actually quantify this) that a certain element of hubris has taken hold in the tech community, driven by the genuine incredibleness that is Big Data.

A couple of centuries or so ago, following the development of Newtonian physics, humans got it into their heads that it should be possible, given the right grasp of the variables, to predict the future using mathematics. The Enlightenment brought with it the entrenchment of scientific Determinism, a belief that took a couple more centuries to shake (thank you Chaos Theory).

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